Built on Systems.
Driven by Performance.
We help organisations design structured marketing systems that deliver measurable growth.
Vision
To simplify growth by turning complex marketing into clear, high-performing systems.
Mission
To design and optimise marketing systems that drive measurable performance, customer clarity, and sustainable revenue growth.
Clarity
We cut through complexity to deliver focus.
Performance
Every decision is measured against outcomes.
Systems
We build infrastructure, not one-off campaigns.
Partnership
We operate as an extension of your team.
Most companies don't have a marketing problem.
They have a system problem.
Disconnected CRM.
Unclear data.
Manual processes.
Reactive decisions.
That's why PMCF exists.
We build structured systems that bring clarity, alignment, and performance.
The Founders
The team behind PMCF's vision, systems, and client outcomes.
Hoosain Ally
Co-Founder & CEO
Leads PMCF with a strategic focus on performance, systems thinking, and sustainable revenue growth. Drives the business vision and ensures every client engagement delivers measurable outcomes.
Ayman Abdelhady
Founder & COO
Drives the design of marketing systems that connect data, operations, and decision-making. Oversees delivery, execution, and the operational excellence behind every PMCF engagement.
The Advisors & Specialists
The senior minds shaping strategy, performance, and growth at PMCF.
Ammar Faraj
Revenue & Financial Advisor
Aligns growth with financial performance and commercial outcomes. Brings sharp analytical thinking to every strategic decision.
Raafieq Isaacs
Digital Marketing Manager
Manages digital execution and performance across all channels. Connects creative output to measurable commercial results.
Built to Deliver.
Growth & Operations
Junaid Hamduray
Revenue Growth Specialist
Focuses on funnel performance and growth optimisation
Belinda Faulkner
Business Development Manager
Leads partnerships and client growth
Ismail Regal
Paid Ads & Digital Income Specialist
Optimises paid media and revenue channels
Delivery
Zahraa Dirk
Lead Project Coordinator
Ensures structured delivery and execution
Zuhair Ederies
Lead Designer & Content Creator
Leads creative direction and content systems
Jess Mark
Website & SEO Manager
Optimises web performance and search visibility
Where We Operate.
Two offices. One integrated team. Delivering results across borders.
Sydney
Australia
Cape Town
South Africa
Companies we've worked with.
Organisations across industries that trust PMCF to drive measurable growth.
Build a System
That Performs.
If your marketing feels busy but not effective, the system is the problem.
No obligation. No hard sell. Just clarity.